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MMBP & Associates
Aspendorf
(Hospitality+Travel)BEYOND BY LEXUS - THE ONE
#CreativeDirection #ArtDirection #Publishing @Tokyo @Brussels




"Beyond by Lexus" is a custom publishing initiative by Lexus International, blending art, culture, and innovation into a visual narrative that spans the globe. This epic series features Lexus' groundbreaking concept models captured in stunning conceptual landscapes, including the mystical terrains of Iceland and the picturesque beauty of Cinque Terre in Italy.

With a consistent photographic angle maintained across locations such as California's forests, Mount Fuji, and beyond, each image conveys a sense of timeless elegance and artistry. Through creative and art direction, this project highlights the brand's commitment to design excellence, transforming Lexus' vision into a cultural and artistic masterpiece.


Photography by Greg White


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